Dear The New York Times

Dear The New York Times

September 15, 2009 9:26 pm 0 comments

I love love love your iPhone app. It’s super-functional, super-easy to read, and—when refreshed at the last second—even useful and informative offline (i.e. underground on the subway, in airplane mode on a 7-hour flight).

But here’s my only complaint: Why is it FREE? I felt a little shameful as it streamed into my phone. You are losing money. Your industry might be dying. I would happily pay up to $7 for your app, and it should not be available for less than $4. I like $5.99. But that’s completely up to your accountants. You really, really need to monetize the hell out of this enormous potential revenue stream.

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